CHICAGO, IL, WEDNESDAY AUGUST 4, 2021 – Horton Group retained its Best Practices status, once again becoming part of an elite group of independent insurance agencies around the United States participating in the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) Best Practices Study Group.
The selected Best Practices agencies retain their status during the three-year cycle by submitting extensive financial and operational data for review each year. This is the third year of the current three-year study cycle, where over 1000 independent agencies throughout the U.S. were nominated to take part in the annual study in 2019, but only 262 agencies qualified for the honor. To be chosen, the agency had to be among the 35-45 top-performing agencies in one of six revenue categories.
The Best Practices Study was initiated by IIABA in 1993 as the foundation for efforts to improve agency performance. The annual Study of leading independent insurance agencies, which is conducted by the Big “I” and Reagan Consulting of Atlanta, GA, documents the business practices of these “best” agencies and urges others to adopt similar practices.
For nearly 30 years, the Big “I” has developed a family of products and webinars designed to help cultivate a Best Practices agency culture. The offerings include materials such as the Agency Comparison Workbook, Guide to Producer Contracts, the Customer Service Experience Handbook, Sales Potential Quick Check, Interactive Agency Self-Diagnostic Tool, and Best Practices Joint Planning Tool Quick-Step. Many of the publications include guidelines, worksheets, and case studies to help agents apply the information contained in each report and move beyond theory into practice.
In addition to these materials, hundreds of workshops and seminars have been conducted at various producer association functions, company-sponsored agency meetings and national automation users group conventions.
The Big “I” and Reagan Consulting jointly maintain the Best Practices Gateway website (www.reaganconsulting.com/research/best-practices) that provides previews of the annual Best Practices Studies and various Best Practices tools. The Gateway, as well as the annual Study, is made possible in part through the financial sponsorship of various insurance companies and industry organizations.
About The Horton Group
The Horton Group is an insurance, employee benefits, and risk advisory firm that leads clients with complex needs and limited resources to a higher level of performance. We help clients understand enterprise risk and offer solutions that turn these costs into a competitive advantage.
Ranked as the 39th largest insurance broker in the U.S. by Insurance Journal, Horton has been a leader in the insurance brokerage business for almost 50 years. The Horton Group was formed in 1971 as a single location, eight-person insurance agency. Today, the company has grown to a nationally recognized insurance broker with more than 400 insurance professionals located throughout five states.
Founded in 1896, the Independent Insurance Agents & Brokers of America (the Big “I”) is the nation’s oldest and largest national association of independent insurance agents and brokers, representing more than 25,000 agency locations united under the Trusted Choice brand. Trusted Choice independent agents offer consumers all types of insurance—property, casualty, life, health, employee benefit plans and retirement products—from a variety of insurance companies.
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